After I attended the Media Launch of Dumex Dugro Fruit & Veg last year, my Faaz has switched his formula milk to Dugro Fruit & Veg. Alhamdulillah, we can see the improvement in his constipation problem as compared to the previous formula milk he had. I know that I can trust Danone Dumex, afterall it is known as a specialist in child nutrition products. :)
This year, I was invited by Nuffnang again for another launching of Dumex Dugro product; it was the Dumex Dugro 5 Power Nutri. As a mommy, of course I looked forward for this event, I was curious to know what does 5 Power Nutri means and what benefits it has for growing up children like my Faaz.
The event was held yesterday, at Mid Valley Megamall. I was the first blogger to arrive, and actually I arrived at the same time with the emcee for the event, the famous host/actress; Ms. Yasmin Hani. She is beautiful in person, friendly and chatty! :) The stage was cheerfully decorated with Dumex Dugro official colors; green and red. Nice! :)
View at the AEON Big's Entrance of MidValley Megamall.
Snapped a photo before the event started..hihi :)
Had my refreshment while waiting for the launching to start..
At 2.30pm sharp, the official launching started with a speech by Ms Toni Brendish, the Managing Director of Danone Dumex (Malaysia) Sdn. Bhd. According to Ms. Toni Brendish, Danone Dumex enhanced the existing core range by creating functional variants instead of mere flavours to add to the nutritional goodness of these products.
The Regular variant now comes with Vitamin C, to aid iron absorption from food while the Honey Date variant is infused with real date extracts and it is rich in Vitamin B complex. The Chocolate Strawberry variant on the other hand is enhanced with real strawberry extracts and is rich in Vitamin A, C and E (good for the skin!! :) . FYI, the Regular and Honey Date flavours are formulated with 0% sucrose while the Chocolate Strawberry variant has 30% lesser sucrose compared to previous chocolate variant.
As soon as her speech ended, Ms. Toni Brendish then officially launched the 5 Power Nutri by "cracking" an egg replica in front of the stage. With that, Danone Dumex also launched the Dumex Dugro 5 Nutri video.
Ms. Toni was about to crack the egg...
Tadaaaaa! the 5 Power Nutri Launched!
1) Brain development
2) Bone development
Isn't it awesome to know that Dumex Dugro has products that covered all the essential aspects of nutrition needed by our growing-up kids?!
The 5 Power Nutri!
The event went on by the speech of Danone Dumex's Senior Marketing Manager, Mr. Korula Chandy followed by Dumex Dugro 5 Power Nutri TVC. The Q&A session then took place before ended by refreshment to the guests. Adressing to one of the question, the 5 Power Nutri also available to Dumex Dugro Fruit & Veg as well as Dumex Dugro Multigrain products. Hurray! :)
Mr. Korula Chandy giving his speech
Yasmin Hani addressing questions during Q&A session.
During the refreshment session, I got the chance to taste Dumex Dugro with Honey Date variant and it tasted good! It certainly my favourite among 3 variants, for its' taste as well as the fact that the combination of honey + date is known as part of the good and recommended food in Islam. Plus point! :)
Mr. Milkman that served me milk with style! Hihi :)
Part of the refreshment. Nyums!
There was also a photobooth at the launching area and most of the guests took the chance to pose with props given. It was fun!! I tried it twice; one was alone, earlier before the launch started and another with dear blogger friend, Sha. We got to bring back the printed version of the photo as the keepsake. Cool! :)
Miss Nadine, alone. sooo awkward :P
My personal pick! :)
Me and Sha in action. Ada geng baru best!! :D
During the event, I got the chance to meet and greet other bloggers as well. It was nice to meet them all, some are very famous in the blogging world and yet they are humble and friendly. It made me shy. Hihi :) As usual, we also took some photos with each other and before I left for home, I managed to have a chat with Hani and took another photo with her. Hihihi :)
Oh, did you notice the tag that I wore during the event? It's not an ordinary tag, it's actually a USB flash drive. Cool, isn't it? Thanks Danone Dumex! :)
By the way mommies, Dumex Dugro 5 Power Nutri is now available at all leading supermarkets and hypermarket nationwide, priced at RM24.10 (900g), RM18.20 (650g) and RM10.30 (350g).
In conjuction with the launch, Danone Dumex will be organizing a roadshow on 6-7, 13-14, and 27-28 April as well as 4-5 May and 25-26 May 2013 at leading supermarkets and hypermarkets nationwide. For more info, visit www.dumex.com.my. So heads on to the roadshow to let your children taste the new improved variants and perhaps, you can switch their formula milk, for good :)